Work
Selected Projects
B2B Lead Generation System
SaaS company with no structured inbound funnel
Role: Growth Strategist & Marketing Automation Lead
Meta Adsn8nHubSpotNotion
3.2x increase in qualified leads in 90 days
Performance Media Infrastructure
E-commerce brand spending inconsistently across 3 platforms
Role: Paid Media Architect
Google AdsMeta AdsLooker StudioGoogle Sheets
ROAS improved from 1.8x to 4.1x over 60 days
Content-to-Lead Automation Pipeline
Agency with high content output but zero structured distribution
Role: Systems Designer
Make (Integromat)AirtableWebflowLinkedIn API
Content distribution time cut from 4h to 12min per week
Marketing Intelligence Dashboard
Growth team making decisions from scattered spreadsheets
Role: Marketing Ops Lead
BigQueryLooker StudioGoogle Tag ManagerPython
Single source of truth across 6 channels, weekly reporting automated